Case Study: Jamming Out
3 days ago
A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a "passport" to take to different stores within the mall for st...
Continue ReadingCase Study: Look, Ma, No Hands!
Sep 20
Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their bud...
Continue ReadingWhat's The Deal With These Products?!
Sep 12
The tradition of using promotional products dates back to the 1700s, when campaign buttons were first created for President George Washington. These pins were a groundbreaking success-they were aff...
Continue ReadingCase Study: What Does Your Phone Stand For?
Aug 29
Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name ...
Continue ReadingCase Study: Success on Campus
Aug 14
A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most stud...
Continue ReadingCase Study: Inking Impressions
Jul 1
Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided ...
Continue ReadingCheers! Let’s Sell More Beer!
Jun 9
Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sale...
Continue ReadingCase Study: A Spoon-taneous Promotion
May 11
Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mug...
Continue ReadingCase Study: Raise Your Glass
Jan 27
The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter's accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jeter'...
Continue ReadingCase Study: Happy to Hang Around
Jan 13
Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appo...
Continue ReadingCase Study: Lunchtime Loot
Dec 21, 2025
A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company cho...
Continue ReadingIndustry Mini Dive: Legal Industry
Dec 14, 2025
Is your law firm or legal aid service in need of promotional items to distribute to your clients? No matter the specialty - corporate, family, real estate, or tax law - all legal professionals c...
Continue ReadingCase Study: A Flavorful Promotion
Sep 8, 2025
A Flavorful Promotion Boosts This Credit Union's Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case History: This c...
Continue ReadingCase Study: Guess the Flavor Lip Balm
Sep 1, 2025
Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps ...
Continue ReadingBraving Campground Antics with the SAHARA Sports Bottle
Aug 9, 2025
Camping isn't always a vacation, y'all. Seasonal KOA® Work Kampers help KOA owners wrangle feisty RV transients (a.k.a. retirees) for their supper. The least they deserve is a free RV hookup...AN...
Continue ReadingCase Study: Take a Map!
Jul 26, 2025
Objective: A university wanted a practical handout to give to prospective students, alumni, and other campus visitors. The handout was intended for first-time visitors and those who hadn't been o...
Continue ReadingA Case Study in Promo: A Medieval Dinner Theater Chain
Jul 4, 2025
Romanticizing medieval European life, particularly medieval fantasy life, has a distinctly modern allure. Americans especially have a deep affinity for medieval culture, evident not only in our med...
Continue ReadingCase Study: Employee Appreciation Gift
Jun 27, 2025
A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. The...
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